Toyota Parts & Service Radio: www.partsserviceradio.com
Challenge: Build a content-managed web site, enabling dealership personnel to track the results of a multi-year radio campaign.
Solution:
- Create a password-protected web site for Toyota's Parts and Service dealers to track the results of a multi-year, nationwide radio campaign.
- Enable dealers to download up-to-date schedules and submit feedback.
- Excite and energize dealers.
- Deploy a commercial content management solution, enabling the client to update the site with no programming knowledge.